The Apprentice - Season 7 Episode 7 : Freemium Magazine Launch

The Apprentice
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The teams are called to gleaming offices in Fleet Street, home to London's oldest newspaper district. Lord Sugar informs the candidates they'll be creating and publishing a free magazine. But first he shuffles the teams, appointing the project managers. Free magazines earn money by selling advertising, but advertisers only buy space in titles with a surefire market. As such, the teams must choose a hit subject, produce appropriate editorial content and convince advertisers they will reach a big audience. As Karren keeps notes, one team is led downmarket by their editor with a low-brow lads' magazine. The other team, accompanied by 67-year old Nick, goes for the oldies market, and on the way comes up with some patronising names (causing raised eyebrows from Nick!). But despite some research with sprightly over-sixties, it soon descends into stereotypes. Karren winces as the lads' mag embraces innuendo and photoshoots get racy.

Title The Apprentice - Season 7 Episode 7 : Freemium Magazine Launch
Alternative Titles The Apprentice UK
First Air Date 2005-02-16
Last Air Date 2025-03-27
Number of Episodes 254
Number of Seasons 19
Genres Reality,
Networks BBC One,
Casts Lord Alan Sugar, Mark Halliley, Karren Brady, Tim Campbell
Self - The Boss
Self - The Boss
Lord Alan Sugar
Self - Narrator (voice)
Self - Narrator (voice)
Mark Halliley
Self
Self
Karren Brady
Self
Self
Tim Campbell
<Images posters
<Images posters
Images posters
Images posters

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